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AATU Dog & Cat Food

(3 products)

AATU pet food is built around a simple idea: dogs and cats thrive on a high-protein diet made with quality meat or fish. Their grain-free recipes combine 80%+ meat or fish with AATU’s signature Superfood Blend of fruits, vegetables and botanicals—creating a concentrated, nutrient-rich dry kibble that’s inspired by raw feeding, without the mess or fuss.

Each recipe is formulated by AATU’s in-house pet nutritionists and gently cooked using their Low & Slow™ method to help preserve natural flavour and maximise nutrient retention. If you’re looking for high-meat, grain-free dog food or cat food that’s designed to support digestion, skin and coat condition, and everyday vitality, browse the AATU range available online at Very Important Pets Shop.

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AATU frequently asked questions and answers

What makes AATU different from standard kibble?

AATU is “raw-inspired” dry food made with 80%+ meat or fish plus a purposeful Superfood Blend, and it’s grain-free with no artificial additives.

Is AATU grain free and suitable for sensitive pets?

Yes—AATU recipes are grain-free and designed to be gentle yet nutrient-dense. If your pet has been diagnosed with allergies, always check the full ingredient list.

What is AATU’s Superfood Blend?

It’s a mix of fruits, vegetables, and botanicals chosen for specific nutritional roles—commonly to support digestion, immunity, and skin and coat health—as part of a balanced recipe.

What does “Low & Slow™ cooked” mean?

It refers to a slower, gentler cooking approach intended to preserve natural flavour and nutrients compared with higher-heat processing methods.

How do I transition my dog or cat onto AATU?

Swap gradually over 7–10 days: start with ~25% AATU and increase every few days until you’re feeding 100%. Slow down if stools soften.

Can I mix AATU with wet or raw food?

Yes, many owners feed mixed diets. Keep portions sensible so total daily calories stay balanced, and introduce changes gradually to avoid digestive upset.
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